Zprávy

Reshoper 2026
Reshoper 2026
Reshoper 2026: boti, e-mail marketing s čísly, pojištění nákupu u checkoutu a 100+ vystavovatelů. Co jsem si odnesla z největšího českého e-commerce veletrhu. Read more...
Jste připraveni na sezónu?
Are you ready for the season?
The season is approaching – and while you're busy handling stock, packaging, and campaigns, your Shopify e-shop might not even be reaching half of its potential. Shopify released over 150... Read more...
Innovation Week 2026
Innovation Week 2026
On Thursday, I attended Innovation Week—technology, robots, and one idea that I can’t get out of my head. Read more...
ChatGPT Ads: Má smysl už teď inzerovat?
ChatGPT Ads: Does it make sense to advertise already?
ChatGPT is gradually becoming a place where people not only look for information but also discover products and decide what to buy. With this comes a new space for advertising... Read more...
Google Marketing Live 2026
Google Marketing Live 2026
Google Marketing Live 2026 brought announcements that at first glance appear to be technical updates for major players. Upon closer inspection, these are structural changes that will affect every e-shop—regardless... Read more...
Hodiny strávené nastavováním reklamy
Hours spent setting up ads
Owners of smaller e-shops often handle marketing and technical issues themselves because they feel that a specialist is too expensive. Yet a few hours of expert help can save not... Read more...
MAKRO Gastro Fest 2026
MAKRO Gastro Fest 2026
The Makro gastro festival offered a varied program, many exhibitors, and interesting inspiration, ranging from coffee and gastronomy to creative brand presentation. I was most impressed by the bar and... Read more...
Průvodce pro agentní obchodování
Guide to Agency Trading
How AI is changing e-commerce and how to gain control over it.   The way people shop online is starting to change subtly, yet fundamentally. Instead of browsing categories and... Read more...
Czech Online Expo 2026
Czech Online Expo 2026
It was a great opportunity to meet interesting people from the Czech e-commerce scene, gain inspiration, and look at new approaches to marketing, technology, and brand building. I highly appreciate... Read more...